OEG








































































Field
Role
Made with
Year
 
Brand Identity
Lead Designer
Love + Money ︎
2015


        OEG is a non-for-profit organisation providing outdoor education for young people. The brief was to help this industry leader refresh their brand identity and better communicate the many benefits of outdoor education. Survive in the real world. Succeed in real life. The solution is a brand that celebrates the outdoors using language borrowed from orientieering and maps. Inspired by vintage adventure movie credits the typography adds a sense of drama and adventure to the identity.




























Mark