Designer Design Direction Drew Coughlan Love + Money ︎
Little Company (LTCO) is a boutique day spa with locations in Byron Bay and Melbourne, Australia. Little Company is dedicated to natural skincare, grounded in a belief that your skin reflects what’s happening on the inside. “Beauty from the inside out” became the guiding principle and the brand is, quite literally, glowing: The logomark is distilled into a glowing lightbox which extends across the design system. The palette is a mix of soft natural hues complimenting the interiors of the spa’s physical space.